Partnership Activation Specialist

Description

What you'll own 1. Activation planning & calendar (35%) - Translate every active partner contract into a clear deliverables list: what we owe them, what they owe us, when, and on which channels. - Maintain the master partner activation calendar synced with Fanatec.com campaign moments, product launches, and the motorsport season. - Run a weekly activation stand-up with Brand, Performance Marketing, Web, Community, and Esports. Drive the agenda, own the actions. - Plan partner activations around flagship events (Le Mans, Goodwood, IEM, sim-racing finals): briefs, content capture, on-site presence, post-event follow-up. 2. Execution & delivery (40%) - Own end-to-end delivery of partner activations across Fanatec.com, social, email, paid media, and event channels. - Brief and coordinate with internal creative, web, social, and CRM teams to produce on-brief assets. - Manage the partner asset library (logos, IP rights, contractual usage windows) and gate-keep brand and rights compliance on every asset that touches a Fanatec channel. - Be the single point of contact for partner counterparts day-to-day: chase their assets, push back on late deliveries, escalate when needed. - Coordinate partner activations at live events: travel logistics, booth presence, talent management, content capture briefs. 3. Tracking & reporting (25%) - Track every contracted deliverable in-flight: status, owner, due date, channel. Nothing slips silently. - Ensure Marketing reports monthly on activation health: deliverables completed on-time, impressions vs. commitment, channel performance, partner satisfaction signals. - Capture proof of execution for every contractual touchpoint (screenshots, links, metrics) and file it against the partner record for renewal conversations. - Flag risk early: partners falling behind, internal bottlenecks, brand-fit concerns, content gaps. <h1 style="border-width: medium; border-style: none; border-color: curren