Paid Media Specialist - Social

Description

What You’ll Do - Lead Performance Strategy: Build and execute paid social strategies that drive new customer acquisition, retention, and revenue growth across Corsair’s portfolio of brands - Tailor campaigns for global markets with thoughtful localization and audience segmentation - Manage Campaigns from Start to Finish: Launch, monitor, and optimize full-funnel campaigns including awareness, engagement, and conversion across multiple social channels - Own campaign KPIs such as ROAS, CPA, LTV, and scale targets - Drive Creative Testing and Collaboration: Work with our creative team to brief, test, and refine high-performing ad creatives - Use structured testing and insights to inform creative strategy and innovation - Optimize Targeting: Leverage first- and third-party data, custom audiences, lookalikes, and platform-native tools to segment and reach the right audience at the right time - Analyze and Report with Precision: Dive deep into performance data to extract insights and identify optimization opportunities - Produce weekly and monthly reporting decks that tell a story and drive action - Stay Ahead of the Curve: Test emerging ad formats, platform betas, and new acquisition channels - Monitor algorithm changes and evolving platform best practices - Support Budget and Forecasting: Help manage paid media budgets while ensuring efficient allocation by market and channel What We’re Looking For - 2 to 4 years of hands-on experience running and scaling paid social campaigns in a D2C eCommerce environment - Demonstrated success managing ads on Meta (Facebook & Instagram), TikTok, and/or Reddit - Experience managing campaigns across multiple brands, ideally within a global or multi-regional setup - Strong analytical skills with a command of key metrics such as ROAS, CPA, AOV, CTR, CVR, and LTV - Comfortable navigating large datasets and A/B test results to make data-backed decisions - Excellent organizational and project management skills, with the ability to manage competing priorities - Passion for performance marketing, experimentation, and continuous learning For roles that are based at our headquarters in Milpitas, CA: The starting base pay for this position is as shown below. The actual base pay is dependent upon a variety of job-related factors such as professional background, training, work experience, location, business needs and market demand. Therefore, in some circumstances, the actual s