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Customer Success Manager
About Us Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day. We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X , and discover the projects we’re solving on our Blog . Be sure to explore our Interviewing Guide to learn how to ace our interview process. About the Role As a member of Twitch's Revenue team, you'll use your industry and product acumen, and experience in digital advertising solutions to help grow Twitch Advertising revenue. We are looking for a detail-oriented, client service focused Customer Success Manager with advertising experience that will work hand in hand with product and business development. The Customer Success Manager will be a crucial member of a growing team that will support Twitch in meeting its objectives and providing best in class client service to our clients that are specifically interested in our influencer marketing products. The ideal candidate will have experience with client management, media planning, and campaign operations. You can work in San Francisco, CA; Los Angeles, CA; Seattle, WA; or New York, NY. You Will: - Campaign Management: - Work with the finance team on any client approvals and revenue recognition - Own pre-sale process related to media planning and internal IOs - Be client facing point of contact to ensure smooth execution and delivery - Guide clients through internal purchasing tools Client Management: - Provide highest level of customer service to internal clients, as a key point person for media plans and campaign operations - Work to manage any custom programs or sponsorships with other departments internally and lead the custom content campaigns to ensure assets are distributed and delivered - Kick-off campaign with clients and manage all timelines, assets and opportunities for optimization - Assist in pre-sale pipeline management, reporting, and opportunity accuracy - Work with Campaign Operations to troubleshoot live campaigns - Maintain up-to-date knowledge of Twitch's site features and products You Have: - 4+ years of online media/planning experience - Experience helping clients execute media campaigns - Excellent written, presentation and oral communication skills - Excellent collaboration skills - Able to proactively troubleshoot and problem solve quickly and though the proper escalation process - Works well with others in high-energy environment with minimal supervision - Experience and comfortability working with technical product teams Bonus Points - Work experience in online media - Previous agency experience Perks - Medical, Dental, Vision & Disability Insurance - 401(k) - Maternity & Parental Leave - Flexible PTO - Amazon Employee Discount Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Pursuant to the Los Angeles Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Job ID: TW9305 The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits . US, CA, San Francisco - Annually $101,600 - $177,800 USD US, NY, New York - Annually $101,600 - $177,800 USD US, WA, Seattle - Annually $92,400 - $160,000 USD US, CA, Los Angeles - Annually $92,400 - $160,000 USD Twitch is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Twitch values your privacy. Please consult our Candidate Privacy Notice , for information about how we collect, use, and disclose personal information of our candidates.
Customer Success Manager
About Us Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day. We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X , and discover the projects we’re solving on our Blog . Be sure to explore our Interviewing Guide to learn how to ace our interview process. About the Role As a member of Twitch's Revenue team, you'll use your industry and product acumen, and experience in digital advertising solutions to help grow Twitch Advertising revenue. We are looking for a detail-oriented, client service focused Customer Success Manager with advertising experience that will work hand in hand with product and business development. The Customer Success Manager will be a crucial member of a growing team that will support Twitch in meeting its objectives and providing best in class client service to our clients that are specifically interested in our influencer marketing products. The ideal candidate will have experience with client management, media planning, and campaign operations. You can work in San Francisco, CA; Los Angeles, CA; Seattle, WA; or New York, NY. You Will: - Campaign Management: - Work with the finance team on any client approvals and revenue recognition - Own pre-sale process related to media planning and internal IOs - Be client facing point of contact to ensure smooth execution and delivery - Guide clients through internal purchasing tools Client Management: - Provide highest level of customer service to internal clients, as a key point person for media plans and campaign operations - Work to manage any custom programs or sponsorships with other departments internally and lead the custom content campaigns to ensure assets are distributed and delivered - Kick-off campaign with clients and manage all timelines, assets and opportunities for optimization - Assist in pre-sale pipeline management, reporting, and opportunity accuracy - Work with Campaign Operations to troubleshoot live campaigns - Maintain up-to-date knowledge of Twitch's site features and products You Have: - 4+ years of online media/planning experience - Experience helping clients execute media campaigns - Excellent written, presentation and oral communication skills - Excellent collaboration skills - Able to proactively troubleshoot and problem solve quickly and though the proper escalation process - Works well with others in high-energy environment with minimal supervision - Experience and comfortability working with technical product teams Bonus Points - Work experience in online media - Previous agency experience Perks - Medical, Dental, Vision & Disability Insurance - 401(k) - Maternity & Parental Leave - Flexible PTO - Amazon Employee Discount Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Pursuant to the Los Angeles Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Job ID: TW9305 The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits . US, CA, San Francisco - Annually $101,600 - $177,800 USD US, NY, New York - Annually $101,600 - $177,800 USD US, WA, Seattle - Annually $92,400 - $160,000 USD US, CA, Los Angeles - Annually $92,400 - $160,000 USD Twitch is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Twitch values your privacy. Please consult our Candidate Privacy Notice , for information about how we collect, use, and disclose personal information of our candidates.
Software Engineer II, Fintech
About Us Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day. We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X , and discover the projects we’re solving on our Blog . Be sure to explore our Interviewing Guide to learn how to ace our interview process. About the Role Twitch's Enterprise Platform & Technology (EPT) organization is looking for a Software Development Engineer II to build the systems where SAP meets AWS — extending our enterprise ERP with cloud-native services and agentic AI to power Finance and enterprise functions across Twitch and Amazon. This is a hands-on engineering role where you'll work on SAP-side development (ABAP, CDS, RAP, OData) and AWS-native engineering (Lambda, Step Functions, MCP servers, Bedrock, CDK) — owning integrations end-to-end. You'll work at the intersection of SAP enterprise systems and modern cloud engineering — building AWS-hosted APIs and pipelines that talk to SAP, standing up agentic AI tooling (MCP servers, Bedrock agents, Claude-powered workflows) that automates Finance operations, and shipping production AWS services alongside SAP customizations. The business problems are well understood; how you solve them with SAP + AWS + AI is up to you. We're looking for an SAP developer whose toolkit has grown past the ERP — someone who writes ABAP inside SAP GUI and is just as ready to pick up Python or TypeScript to ship the cloud half of their own integration, and who raises the bar on automation along the way. You Will Build in SAP - Design, build, and maintain integrations between SAP (S/4HANA, BTP) and downstream systems — owning the full lifecycle from design through operations - Write ABAP, SAP HANA SQL, and CDS views to implement business logic, reports, and data transformations within the SAP ecosystem - Design, build, and maintain SAP APIs — OData services (SEGW / RAP), RESTful APIs, SOAP web services, and RFC-based interfaces — for consumption by external systems, Fiori apps, and AWS-hosted middleware Extend it with AWS and agentic AI - Build and operate AWS-native services (Lambda, Step Functions, API Gateway, S3, DynamoDB, ECS/Fargate, Amazon ECR) that extend SAP capabilities beyond the traditional ERP boundary - Deploy and manage the AWS infrastructure behind your integrations using CDK (TypeScript/Python) — including CI/CD pipelines, IAM roles, VPC/VPCE connectivity to SAP, and multi-environment topology (beta/gamma/prod) - Design, build, and ship agentic AI systems on top of your SAP APIs — MCP (Model Context Protocol) servers, Bedrock-based agents, and Claude-powered workflows — that automate Finance operations like reconciliations, reporting, variance analysis, and payout workflows - Build data pipelines that move financial data between SAP, Redshift, and enterprise applications Cross-cutting - Collaborate with Finance, Accounting, and Tax stakeholders to translate business requirements into technical solutions delivered across SAP and AWS - Own production systems end-to-end — deployment, monitoring, incident response, and iterative improvement - Improve engineering practices on the team through code reviews, documentation, and mentoring You Have SAP - 4+ years of hands-on SAP development experience (ABAP, HANA SQL, CDS views, BTP, or SAP integration technologies like BAPIs, RFC) - Experience building integrations using File-Based and API-Based (REST, OData, SOAP) patterns - Experience with the S/4HANA top-down development approach — CDS views (with associations, annotations, parameters) and AMDP classes to push data processing to HANA from the ABAP layer AWS and AI - Hands-on experience with AWS services (Lambda, S3, Step Functions, DynamoDB, IAM, API Gateway, or similar) — deploying and operating production workloads - Proficiency in at least one modern language beyond ABAP — Python, TypeScript/JavaScript, or Java — with a demonstrated track record of shipping production code - Experience with infrastructure-as-code (CDK, Terraform, or CloudFormation) — writing, deploying, and reviewing IaC in a team setting - Demonstrated heavy use of AI tools (Claude, Copilot, Bedrock, or similar) integrated into your daily engineering workflow — code generation, data analysis, automation, and problem-solving Shared - Experience testing and debugging APIs using tools like Bruno or Postman — building request collections, handling authentication flows, and validating response contracts - Understanding of OAuth 2.0 authorization flows (authorization code, client credentials) and OpenID Connect (OIDC) for securing API integrations - Strong understanding of object-oriented design patterns (Factory, Strategy, Observer, Template Method) and SOLID principles - Finance domain knowledge — familiarity with FI/CO, FI/CA, AP, AR or GL Bonus Points - Experience building AI-powered automations or agentic workflows in production — MCP servers, Bedrock agents, LangGraph, or similar - Experience building Fiori applications using the RESTful ABAP Programming Model (RAP) — including business object definition, behavior implementation (managed, unmanaged, or hybrid), and service binding/exposure Perks - Medical, Dental, Vision & Disability Insurance - 401(k) - Maternity & Parental Leave - Flexible PTO - Amazon Employee Discount Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Job ID: TW9266 The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits . US, CA, San Francisco $165,200 - $223,600 USD Twitch is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Twitch values your privacy. Please consult our Candidate Privacy Notice , for information about how we collect, use, and disclose personal information of our candidates.
Applied Scientist
About Us Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day. We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X , and discover the projects we’re solving on our Blog . Be sure to explore our Interviewing Guide to learn how to ace our interview process. About the Role We are looking for an Applied Scientist to solve challenging and open-ended problems in the domain of Creators and content contextual signals. As an Applied Scientist on Twitch's GTM Science team, you will use applied machine learning to tackle ambiguous business problems across problem areas such as Ads, Brand Safety, Creator Sponsorship and Content Understanding. You will lead high profile projects where you will use a wide toolbox of ML tools to handle multiple types of data, including user behavior, metadata, and user generated content such as text and video. You will collaborate with a team of passionate scientists, engineers, and product stakeholders to develop these models, prototype and put them into production, where they can help Twitch's creators and viewers succeed and build communities. You will report to our Senior Data Science Manager for GTM. This position is located in San Francisco, CA. You Will: - Build machine learning products to enrich Twitch’s content understanding and help creators and viewers build and discover their communities. - Propose, design, and oversee execution for high-impact projects that work backwards from customer problems to develop the right solution for the job. Know when to use a classical ML model versus a state-of-the-art one. - Collaborate with cross-functional engineering and product teams to prototype and deploy your models into flexible data pipelines and ML-based services. - Bring innovation and help drive science culture on the team by staying up to date and experimenting with new techniques in LLM, computer vision, inference and model evaluation. You Have: - A degree in a quantitative field (Computer Science, Mathematics, Statistics, Physics, Engineering, or similar) with: - 5+ years of hands-on industry experience with applied ML (Bachelor's), OR - 3+ years of applied ML experience (Master's), OR - 1+ year of applied ML experience (PhD) - Experience with LLM model evaluations. - Experience owning projects that involve numerous scientists and engineers. - Experience working with both technical and non-technical partners and stakeholders. - Expertise with: Python and SQL, modern open source ML libraries (Pytorch, Tensorflow, etc.). Developing software in AWS or similar cloud-computing services. Bonus Points - PhD with a specialization in Machine Learning. - Experience with computer vision, LLM inference, content understanding. - 1+ years of experience working in GTM / Content / Creator orgs (not necessarily as a scientist). - Familiarity with Twitch, its business, and its community. Perks - Medical, Dental, Vision & Disability Insurance - 401(k) - Maternity & Parental Leave - Flexible PTO - Amazon Employee Discount Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Job ID: TW9302 The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits . US, CA, San Francisco $171,600 - $222,200 USD Twitch is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Twitch values your privacy. Please consult our Candidate Privacy Notice , for information about how we collect, use, and disclose personal information of our candidates.
Director, Head of Product Marketing
About Us Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day. We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X , and discover the projects we’re solving on our Blog . Be sure to explore our Interviewing Guide to learn how to ace our interview process. About the Role Twitch is looking for a Director, Head of Product Marketing to build, lead, and elevate our global PMM function from the ground up. Reporting directly to the Chief Marketing Officer (CMO), your mandate is to establish Product Marketing as a proactive, high-velocity marketing engine and strategic driver. In this role, you will define the core value proposition of Twitch’s product ecosystem for creators and viewers alike. You will act as the crucial connective tissue between Marketing and teams across Product, Engineering, Data Science, Commerce and the broader Go-To-Market teams. You understand that the best marketing on a platform feels like a feature, not a bug. You’ll build systems that move beyond one-off "launch day hype,” anchoring your strategy in continuous lifecycle adoption and creator unit economics. You’ll ensure that our community understands the deep why behind our tools before the what even ships. You can work in San Francisco, CA; Irvine, CA; New York, NY; or Seattle, WA. You Will: - Architect the Global PMM Discipline: Lead, coach, and scale a world-class team of product marketers, establishing operational rigor, written strategy briefs and clear accountability loops that prioritize high-impact bets over busywork. - Define the Value Translation for Creators: Translate complex technical roadmaps and platform mechanics into transparent, compelling creator value narratives. Demonstrate how Twitch’s breadth of monetization tools can be a meaningful driver of creator earnings, giving creators more ways to build income. - Partner on the Core Discovery & Product Roadmap: Act as a strategic peer to Product, Design, and Engineering leadership to help solve platform-wide discovery challenges. - Bridge Product to Partnerships & BD: Partner closely with teams across the business to ensure new platform features, onboarding pathways, and retention mechanics directly recruitment and retention goals. - Champion Data-Backed Market & Audience Insights : Unearth deep audience affinities and user research to help the platform bridge the gap between our core gaming foundation and expanding lifestyle, sports, and creative verticals. - Turn Marketing into a Native Platform Feature : Ensure that every user-facing message, in-product promo, and CRM touchpoint delivers immediate community value and respects the sacred relationship between streamers and their viewers You Have: - 10+ years of relevant experience in a high-growth consumer tech, creator economy platforms, social networks, or two-sided marketplaces, with 5+ years experience managing and scaling high-performing, integrated teams. - Radical Empathy for Creators & Communities: A deep, instinctive understanding of digital subcultures, streamer dynamics, and the unvarnished reality of building an audience online. You know how to talk with creators, not just at them. - Demonstrated Mastery of Two-Sided Platform Economics: A deep understanding of creator unit economics, digital commerce, patronage models, and how product features directly influence creator retention (LTV) and viewer habituation. - Exceptional Written and Narrative Rigor: The ability to distill complex, highly technical - Operational Courage: High agency, bias for action, and the comfort to say "no" to low-impact feature launches in order to protect team focus and prioritize company-defining bets Perks - Medical, Dental, Vision & Disability Insurance - 401(k) - Maternity & Parental Leave - Flexible PTO - Amazon Employee Discount Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Job ID: TW9298 The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits . US, WA, Seattle - Annually $187,000 - $252,900 USD US, CA, San Francisco - Annually $205,700 - $278,200 USD US, NY, New York - Annually $205,700 - $278,200 USD US, CA, Los Angeles - Annually $187,000 - $252,900 USD US, CA, Irvine - Annually $187,000 - $252,900 USD Twitch is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Twitch values your privacy. Please consult our Candidate Privacy Notice , for information about how we collect, use, and disclose personal information of our candidates.
Director, Head of Product Marketing
About Us Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day. We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X , and discover the projects we’re solving on our Blog . Be sure to explore our Interviewing Guide to learn how to ace our interview process. About the Role Twitch is looking for a Director, Head of Product Marketing to build, lead, and elevate our global PMM function from the ground up. Reporting directly to the Chief Marketing Officer (CMO), your mandate is to establish Product Marketing as a proactive, high-velocity marketing engine and strategic driver. In this role, you will define the core value proposition of Twitch’s product ecosystem for creators and viewers alike. You will act as the crucial connective tissue between Marketing and teams across Product, Engineering, Data Science, Commerce and the broader Go-To-Market teams. You understand that the best marketing on a platform feels like a feature, not a bug. You’ll build systems that move beyond one-off "launch day hype,” anchoring your strategy in continuous lifecycle adoption and creator unit economics. You’ll ensure that our community understands the deep why behind our tools before the what even ships. You can work in San Francisco, CA; Irvine, CA; New York, NY; or Seattle, WA. You Will: - Architect the Global PMM Discipline: Lead, coach, and scale a world-class team of product marketers, establishing operational rigor, written strategy briefs and clear accountability loops that prioritize high-impact bets over busywork. - Define the Value Translation for Creators: Translate complex technical roadmaps and platform mechanics into transparent, compelling creator value narratives. Demonstrate how Twitch’s breadth of monetization tools can be a meaningful driver of creator earnings, giving creators more ways to build income. - Partner on the Core Discovery & Product Roadmap: Act as a strategic peer to Product, Design, and Engineering leadership to help solve platform-wide discovery challenges. - Bridge Product to Partnerships & BD: Partner closely with teams across the business to ensure new platform features, onboarding pathways, and retention mechanics directly recruitment and retention goals. - Champion Data-Backed Market & Audience Insights : Unearth deep audience affinities and user research to help the platform bridge the gap between our core gaming foundation and expanding lifestyle, sports, and creative verticals. - Turn Marketing into a Native Platform Feature : Ensure that every user-facing message, in-product promo, and CRM touchpoint delivers immediate community value and respects the sacred relationship between streamers and their viewers You Have: - 10+ years of relevant experience in a high-growth consumer tech, creator economy platforms, social networks, or two-sided marketplaces, with 5+ years experience managing and scaling high-performing, integrated teams. - Radical Empathy for Creators & Communities: A deep, instinctive understanding of digital subcultures, streamer dynamics, and the unvarnished reality of building an audience online. You know how to talk with creators, not just at them. - Demonstrated Mastery of Two-Sided Platform Economics: A deep understanding of creator unit economics, digital commerce, patronage models, and how product features directly influence creator retention (LTV) and viewer habituation. - Exceptional Written and Narrative Rigor: The ability to distill complex, highly technical - Operational Courage: High agency, bias for action, and the comfort to say "no" to low-impact feature launches in order to protect team focus and prioritize company-defining bets Perks - Medical, Dental, Vision & Disability Insurance - 401(k) - Maternity & Parental Leave - Flexible PTO - Amazon Employee Discount Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Job ID: TW9298 The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits . US, WA, Seattle - Annually $187,000 - $252,900 USD US, CA, San Francisco - Annually $205,700 - $278,200 USD US, NY, New York - Annually $205,700 - $278,200 USD US, CA, Los Angeles - Annually $187,000 - $252,900 USD US, CA, Irvine - Annually $187,000 - $252,900 USD Twitch is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Twitch values your privacy. Please consult our Candidate Privacy Notice , for information about how we collect, use, and disclose personal information of our candidates.
Director, Head of Product Marketing
About Us Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day. We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X , and discover the projects we’re solving on our Blog . Be sure to explore our Interviewing Guide to learn how to ace our interview process. About the Role Twitch is looking for a Director, Head of Product Marketing to build, lead, and elevate our global PMM function from the ground up. Reporting directly to the Chief Marketing Officer (CMO), your mandate is to establish Product Marketing as a proactive, high-velocity marketing engine and strategic driver. In this role, you will define the core value proposition of Twitch’s product ecosystem for creators and viewers alike. You will act as the crucial connective tissue between Marketing and teams across Product, Engineering, Data Science, Commerce and the broader Go-To-Market teams. You understand that the best marketing on a platform feels like a feature, not a bug. You’ll build systems that move beyond one-off "launch day hype,” anchoring your strategy in continuous lifecycle adoption and creator unit economics. You’ll ensure that our community understands the deep why behind our tools before the what even ships. You can work in San Francisco, CA; Irvine, CA; New York, NY; or Seattle, WA. You Will: - Architect the Global PMM Discipline: Lead, coach, and scale a world-class team of product marketers, establishing operational rigor, written strategy briefs and clear accountability loops that prioritize high-impact bets over busywork. - Define the Value Translation for Creators: Translate complex technical roadmaps and platform mechanics into transparent, compelling creator value narratives. Demonstrate how Twitch’s breadth of monetization tools can be a meaningful driver of creator earnings, giving creators more ways to build income. - Partner on the Core Discovery & Product Roadmap: Act as a strategic peer to Product, Design, and Engineering leadership to help solve platform-wide discovery challenges. - Bridge Product to Partnerships & BD: Partner closely with teams across the business to ensure new platform features, onboarding pathways, and retention mechanics directly recruitment and retention goals. - Champion Data-Backed Market & Audience Insights : Unearth deep audience affinities and user research to help the platform bridge the gap between our core gaming foundation and expanding lifestyle, sports, and creative verticals. - Turn Marketing into a Native Platform Feature : Ensure that every user-facing message, in-product promo, and CRM touchpoint delivers immediate community value and respects the sacred relationship between streamers and their viewers You Have: - 10+ years of relevant experience in a high-growth consumer tech, creator economy platforms, social networks, or two-sided marketplaces, with 5+ years experience managing and scaling high-performing, integrated teams. - Radical Empathy for Creators & Communities: A deep, instinctive understanding of digital subcultures, streamer dynamics, and the unvarnished reality of building an audience online. You know how to talk with creators, not just at them. - Demonstrated Mastery of Two-Sided Platform Economics: A deep understanding of creator unit economics, digital commerce, patronage models, and how product features directly influence creator retention (LTV) and viewer habituation. - Exceptional Written and Narrative Rigor: The ability to distill complex, highly technical - Operational Courage: High agency, bias for action, and the comfort to say "no" to low-impact feature launches in order to protect team focus and prioritize company-defining bets Perks - Medical, Dental, Vision & Disability Insurance - 401(k) - Maternity & Parental Leave - Flexible PTO - Amazon Employee Discount Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Job ID: TW9298 The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits . US, WA, Seattle - Annually $187,000 - $252,900 USD US, CA, San Francisco - Annually $205,700 - $278,200 USD US, NY, New York - Annually $205,700 - $278,200 USD US, CA, Los Angeles - Annually $187,000 - $252,900 USD US, CA, Irvine - Annually $187,000 - $252,900 USD Twitch is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Twitch values your privacy. Please consult our Candidate Privacy Notice , for information about how we collect, use, and disclose personal information of our candidates.
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